Social media – no guarantees

The only thing in social media that’s constant – is change. Facebook can be an incredible source of referral traffic and growth, but there’s no guarantee it will last. If Facebook officially launches ‘Explore Feed’ which its currently testing in other countries, it will be the demise of all business pages, (IOHO), unless, of course, you have deep pockets for paid ads.

Although Adam Mosseri, Head of News Feed for Facebook, says it currently has no plans to roll this test out further, according to this article from Techcrunch: “Facebook is downplaying this test banishing all Pages to buried Explore Feed. This same situation has played out a half dozen times on Facebook: Facebook saw users didn’t like viral game spam, so it turned off game virality and developers like Zynga imploded; Apps like BandPage let musicians stream music from the landing tab of their Facebook Pages, until Facebook banned landing tabs and BandPage lost 90 percent of its traffic in three months; It saw its Open Graph social reader apps were clogging the feed, so it removed most of their visibility and the apps plummeted; The desktop sidebar Ticker showed what friends were doing in third-party apps and was filled with Spotify listening activity, until Facebook muted the channel and eventually all-but-deleted it.”

Creating social currency

Do you rely on Facebook pages to get your marketing messages and images to your audience? You might want to rethink that strategy. Diversifying on social media is key. There is no reason to be on every social media channel out there. Just the ones your ideal customers are on and ONLY the ones that make sense for your business. The ability to more clearly identify your target customers will help both pinpoint your social media efforts and get a higher return on investment.

Like it or not, most customers go online to research their next purchase. As such, having the right online marketing strategy can help you secure new customers and gain a competitive advantage.

The four key components to consider for your online marketing strategy:

  1. Keyword Strategy: identify the keywords to optimize your website.
  2. Search Engine Optimization Strategy:  updates you make to your website so it shows up more prominently for your top keywords.
  3. Paid Online Advertising Strategy: the online advertising programs you use to reach target customers.
  4. Social Media Strategy: how you will use social media to attract customers.

Once you have you online strategy laser focused, you can use your social currency  to get your marketing messages and images in front of the right audience.

__________________

About the Author
Deanna White, CM is owner and publicist for storylinePR and recognized as top marketing talent in Canada by the Canadian Marketing Association. She works with Ottawa’s most talented fine art photographers – “Because we know instead of marketing your work, you’d much rather be creating it.” www.storylinepr.ca

 

Content marketing – beyond images

Most photographers share their images on their website in hopes of driving a ton of traffic to complete the ‘contact us’ form. Unfortunately, in today’s digital world that’s no longer enough. You need a content marketing strategy. What is content marketing exactly?

Definition of Content Marketing In my view, content marketing provides relevant, useful content to your audience online without actively pitching them. It’s about providing information that makes your target audience become more informed before they buy. By doing this in a consistent manner, you’ll earn brand awareness and they will ultimately reward you with their business.

I won’t lie to you – it takes work. Relevance and consistency are key. How does one get started? Here are some of our top go-to recommendations when building a solid content marketing plan.

Get social

Dread it or like it? Some photographers dread the idea of social media while others embrace it and utilize it to engage. It’s a necessary evil in an effort to reach your target audience.  Have a presence and aim for good engagement activity.

Share stories

Posting images online is no longer enough. Blog about the experience. Tell a story about the image in such a way that will entice your target audience to learn more about you. Provide useful content and tips on ‘how to’ for your audience relative to your work.

Educate

Despite what some believe and in the wake of CASL, the art of newsletter writing is not dead. Provide an opt-in mechanism in all you do to have people sign up. Make it educational in tone. What better channel to distribute your content than to the ones who raised their hands to openly to receive it.

Keep SEO in mind

This goes without saying, but a good content marketing strategy will involve search engine optimization. And, if all the above things are done well, they will help with SEO.

In our next few blog posts, we dive deep into each of these with some tips on how to implement.
Stay tuned.

__________________

About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. “Because we know instead of marketing your work, you’d much rather be creating it.” www.storylinepr.ca

Top strategy for charities

What if I told you there was a way to get your business in front of potentially thousands of eyeballs from your ideal target audience. All for the cost of a few hours work. It’s one simple concept that very few photographers take advantage of.

This will impact your bottom line

Ottawa happens to be home to many charitable organizations who are on tight budgets, and always on the lookout for giveaways to create more donor dollars.  I’m not talking about donating your time to shoot for a charity event, but rather putting a silent auction package together that gets your name in front of a very lucrative target market and will likely not cost you a thing. In fact, in most cases, it can make you money. Similar to the gift card industry, offering up certificates for your photography services as a silent auction item associated with a dollar value can, and will, deliver to your bottom line. Here’s why:

Many are not ever redeemed. Giving away your services for free is hard swallow sometimes, but as Jenn Reichenbacher of Merchant Warehouse reveals, many times they won’t ever be utilized. Thousands of dollars goes unredeemed annually. About 40% either lose or forget about the item they purchased at a silent auction and most people chalk up their donation as going to a good cause.

They encourage repeat business. It’s also important to remember that when customers make purchases using gift cards (or in this case, silent auction gift items), they don’t always spend the entire amount. That means that they will likely return to make more purchases in the future. Gift Card Granny points out that “55% of gift card recipients require more than one shopping experience to spend the balance.”

Customers tend to spend more than the face value. By the time the monetary value of the silent auction item has been used in full, a client most likely will spend more. That means more money for you! “65% of gift card holders spend an extra 38% beyond the value of the card.

There are the top three things to keep in mind when putting a silent auction strategy in place:

  1. The Target Market
    Target the right audience with your brand. There are a myriad of charities who attract high-profile, net-worth clients at galas, golf tournaments and dinners. Reach out to the ones that make sense for your business. Ones you have a connection with, or whose causes you really believe in. Make sure it is well suited for your audience by asking qualifying questions about who their donors are.
  2. The Offer
    Tailor the offer to meet the needs of the audience and your marketing strategy. If your goal is to sell your images, perhaps the silent auction item is a private gallery showing with $500 towards the purchase of an art collection. Or perhaps you are looking to market your corporate photography business by offering the cost of a 3 hour session. Even if packaged as a product offer – make sure the dollar value is the main redemption mechanism.
  3. The Promotion
    Here’s where it can get interesting. Be sure to schedule some social media promotion around your silent auction item mentioning the charity you are donating to in the post using the ‘@’ sign. By mentioning the charitable organization, you are reaching potentially thousands of donors and supporters beyond your own social network; the charity is gaining additional exposure about the event; and your brand is being associated with a good cause.

There are several lists we are compiling for Ottawa photographers to reference and ‘charitable events’ is currently in the works. We are looking to our community help us build on these lists. If there a charitable golf tournament or event that you recommend? Let us know by leaving a comment.

__________________

About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. “Because we know instead of marketing your work, you’d much rather be creating it.” www.storylinepr.ca

Featured Photographer

Image of Roland Bast, Ottawa Photographer - Photo Credit: John-Finnigan Lin
Roland Bast

Meet Roland Bast. You may have seen his work on social media or published in magazines.

As a community ambassador and one of Ottawa’s top social media influencers, this well-known self-taught photographers’ work will be featured Tuesday, November 15th @ 7pm at Saint Brigid’s Centre for the Arts.

Inspired by architecture, nature and the great outdoors, Roland will have have 33 framed and canvas print images on display for sale – including new pieces from his most recent shoots.

Click here to learn more and purchase tickets!

Check out his work on his social media properties:


About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. If you would like to be featured on our blog, connect with us!

Are you overexposing your audience?

Do you share your images on social media? Here’s a tip: When sharing your professional photos to your page as well as other groups and platforms  you belong to, keep your audience in mind.

If a fan of your work, your audience likely follows your social media page… and since your audience is into what you share, they very likely members of the same groups you belong to as well. (Stay with me – this is important to stop what I call ‘overexposure fatigue’).

Frequency is key

When you post a photo to your social media page and then post to then to the relative groups or platforms – know that you may be hitting members of your audience multiple times in a very short window. If they follow your page and also the same groups, they are seeing your image multiple times in their social media feed.

What’s wrong with that you ask? The answer is nothing. In fact, it’s a great thing as long as you space out the intervals in which you share a particular image. Nobody want to see the same image show up in their feed multiple times in the span of a few days. This can be frustrating and/or annoying.

Re-purpose with a purpose

If you have a blog, think of how often you re-purpose blog content. It’s months, right? And sometimes more than a year goes by before you look and some of the evergreen material your posted in the past and decide its still relevant and re-post, right? Certainly, you don’t do this on the same (gasp) or next day. You need to think of sharing your images on social media in this context. Think of your images as evergreen content, (they really are).

Delight your audience

As eager as you are to share your latest and greatest shot with the world and reach as many as people as possible as quickly as possible, stop and do this: Create a social sharing calendar for your images. Ensure you are spacing out the number of times you share each photo per platform and build in times to re-share at a later date.

Sitting down on a weekly basis and reviewing your images and scheduling them appropriately makes for a well thought out content creation strategy. If you have a number of images, you’ll have a constant flow of content to share and no image will be alike across platforms or feel repetitive to your audience. In fact, it may seem like brand new material to them.

Market research continuously proves the obvious:  Your audience needs to know you, your reputation, and your images before he/she is willing to make a purchase.  Building visibility, familiarity and a positive reputation takes time and a series of exposure to your work.

A few last words of advice… Don’t overexpose your audience. Delight them.


About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. “Because we know instead of marketing your work, you’d much rather be creating it.” www.storylinepr.ca


 

Lisa Tolmie is a Lady on Fire

For Ottawa-based photographer Lisa Tolmie, there has always been photography. Despite being a busy wife, mother and career woman, what began as a hobby chronicling her life with family and friends grew into a passion and her heart’s work. Her evolution as a photographer took the route of a degree in Fine Arts, cabinet making and floral design. Through these varying creative pursuits, she began to realize that photography was a language she understood and one which she enjoyed expressing herself.

When I first discovered Lisa’s work on social media, I immediately fell in love with her unique style. Her images really stood out for me and she seemed like the kind of gal who liked to colour outside of the lines. I was intrigued, so I dug a little deeper & I’m thrilled to share the following Q&A interview with Lisa about her work and business, Lady on Fire Photography.

When did you first think of becoming a photographer? How did you get started?

I’ve always had a camera in my hand but taking the Basic Photography night class at Algonquin in 2014 changed my path in photography to a more professional direction. As part of an extensive final project I had to take 15 portraits of one model. My cousin, Tammy, eagerly volunteered. She wanted portraits depicting a horror movie theme, some as a rock star and a few with Day of the Dead make-up. Her friend Tina, an accomplished make-up artist, brought her themes to life. Together we jumped in with both feet and took portraits like nothing I have ever done before. Unsure of what my professor would think, I handed in my assignment. He loved everything about them! His remarks gave me the confidence to start Lady on Fire Photography, and with both Tammy and Tina by my side we set forth on a path of unique and unusually themed portraits.

Who are some of you favorite photographers past or present that you found inspiring?

My professor at Algonquin, Harry Turner, is definitely someone who inspired me. In his lessons, he always included photos that he had taken and used these as examples to teach a new technique. One particular photo intrigued me, a “photo painting” where you move the camera on a slower shutter speed and create these gorgeous swirls of colour. His work has inspired a part of my landscape photography. He evokes movement and light in a magical way.

Brit Bentine from Locked Illusions Photography takes controversial and shocking portraits usually of young children in fantasy art pieces. Each is unique and not for everyone. Her style definitely evokes a gut reaction and although it can be over the top at times I can’t help but smile when a new piece comes out!

Alexander Khokhlov does amazing 2D face paintings involving a mix of face-art and different textures which inspired some of my own photographs. His love of lines and contrast appeal to me greatly.

Recently I have come to love the work of Melanie Mathieu Photography. She captures “moments” in life so beautifully. Her photos leave me breathless at times, her vision and use of angles are especially inspiring. It is a style I wish I had half her talent in. We are very different in our approach to photography, but she inspires me daily!

What kinds of assignments do you like the most?

The weirder the better! We don’t take “typical” photos. We don’t photograph weddings, babies, or traditional family portraits. I like a client who comes to us with their own vision, preferably one that makes me a little uncomfortable. Then the challenge is to make their imagination come to life! I also love the challenge of my “Phlogs” (photo blog). I ask my Facebook group to suggest themes and I try and make them happen in an original and fun way. These Phlogs often inspire some of my best work and they also provide the opportunity to push myself outside my comfort zone. Run of the mill is not what I am about. There is a bit of an electric undercurrent in my work, as there is with me. After all, I am the Lady on Fire…

Why do you create the photographs you do and what do they mean to you?

Unusual face painting photography brings out a different personality in people. I like that the make-up gives them an excuse to hide their shyness and makes them less uncomfortable. It allows the portrait to come to life. I’ve seen older, married men who were dragged in by their wives turn into the best models as soon as the make-up and the character develops on their faces. In front of the camera the make-up gives the model permission to be weird and to try things they never would have tried. When they see the final results they are usually pleasantly shocked with the outcome. Everything outside of the face painting portraits is created out of simple things that I find beauty in. I like pulling out the things people don’t normally see or take for granted. I enjoy creating a mood and starting a conversation with the everyday made extra-ordinary just by zooming in a little closer or looking at it from a different perspective.

What images or series are you most proud of and why?

My favorite series was the Sesame Street Phlog. This was a Facebook suggestion that I would not have considered otherwise, but it turned out to be something I am very proud of. It was a challenge for me as it was the first time I had left the studio and did location shooting. I enjoyed sourcing the costumes, scouting locations and developing the background stories for how each childhood character had grown up. At the time it was the largest series I’ve put together and is still one of my favorites. Many thanks have to go out to all involved in making that session happen!

One of my favorite single images is “stranger on the rocks” it was a very quick split second shot of a gentleman on the rocks at Britannia beach. I loved his vintage swimsuit look and the clouds. It doesn’t always have to be a large set- up. Sometimes the best pictures are one-offs that just happen!

Day of the Dead- Tammy. This was one of the 15 portraits for my assignment at Algonquin College. This set the path to the creation of Lady on Fire Photography.

Image: Day of the Dead - Tammy. Photographer: Lisa Tolmie of Lady on Fire Photography.
Day of the Dead – Tammy. Photographer: Lisa Tolmie of Lady on Fire Photography.

Stranger on the Rocks. One of my favorite fluke pictures! I literally turned the camera and with very little thought I snapped the photo. (private collection). Lady on Fire Photography.

Image: Stranger on the Rocks. Photographer: Lisa Tolmie of Lady on Fire Photography.
Stranger on the Rocks. Photographer: Lisa Tolmie of Lady on Fire Photography.

Painted Forest.  Inspired by my professor, I love making these photo paintings. It’s a lovely marriage between my Fine Art Degree with photography. Lady on Fire Photography.

Image: Painted Forest. Photographer: Lisa Tolmie of Lady on Fire Photography.
Painted Forest. Photographer: Lisa Tolmie of Lady on Fire Photography.

Creepy Clown.  From my last Phlog. I am terrified of clowns and yet I felt compelled to face my fear and do an epic clown photo-shoot. This picture captures my worst nightmare! Lady on Fire Photography.

Image: Creepy Clown. Photographer: Lisa Tolmie of Lady on Fire Photography.
Creepy Clown. Photographer: Lisa Tolmie of Lady on Fire Photography.

 

If you could go back ten years, what advice would you give yourself and to other aspiring photographers?

Starting a business was not on my radar ten years ago. I was at home with my daughters who would have been 3 and 6 years old. Being immersed in my family and motherhood felt isolating at times. Taking pictures of my children was an outlet for me, a way to be creative. Finally taking the leap into a more professional photography business has led to stronger bonds with my family and friends and opened up a confidence I didn’t know I had. I am blessed with a husband, daughters, family and friends who are ready, (though occasionally unwilling), models who inspire me daily and allow me the freedom to experiment. I’d tell myself, GO FOR IT and never second guess a shot, just take it!

What are your main goals now as an artist?

I want to be as original as possible and break rules. Through my work I want to continue creating a conversation in a positive and inclusive manner.

Can you tell us where you feature your work?

Many of my pieces are in private collections in Ontario, Quebec and British Columbia. I have recently put my photography out on various forms of Social Media. I began with a Facebook page that allowed an interaction with people that I really enjoy. Their suggestions end up being some of my best creations. I love the feedback and creativity they invoke. I’ve recently started showing my photographs on Instagram. I feel very new age and hip being on there! It’s been a fascinating adventure to see how each photograph is received. I have a website www.ladyonfirephotography.com this is where you will find the famous Phlogs and a sampling of my landscapes, oddments and portrait work. Pixieset is where you will find the body of my work as well as a way to purchase Fine Art prints. In its infancy I have ventured into the world of RedBubble. It seems my more eclectic photography makes for fun leggings and I-pod covers! Things will be removed and added over the coming weeks but feel free to check it out!


About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. If you would like to be featured on our blog, connect with us!

 

The magic bullet for photos on social media.

I can fully appreciate how time consuming and frustrating it can be for photographers to market their own work. I understand that all you really want to do is create it. One of the many reasons storylinePR Photo Marketing exists.

When it comes to marketing, I know you’re looking for that one single magic bullet. Want to know what social content works best for your photography business? One word… experiment! You need to experiment to find out. Take advantage of the wealth of information at your finger tips using the built-in analytic tools of the social platforms you use.

How to REALLY attract and engage thousands of followers.

Image of bulletsPeople who offer ‘the’ one stop solution to fix all your social media woes with the promise of increasing your audience and generating thousands of engaged followers are not providing you value. I’ve known some so-called ‘gurus’ who use negative selling. That is, they show you what’s not working, (eroding your confidence in your own skills in the process), so that you buy their magic bullet, only to find it’s not magic at all. It’s a dud.

They use this technique to sell you, yet even more magical bullets – and guess what? They’re duds too and soon you will have spent good money after bad to be exactly in the same place you started. The e-books, programs, cheat sheets, courses and other short-cuts to social media success can sometimes be helpful with some good tips, but they will never give you the thousands of engaged fans they promise. Here’s the thing. There is no magic bullet.

Your audience is unique to you. No one else.

Don’t get me wrong. There are ethical social media consultants who work alongside you and who can show you the ropes. There are also wonderful virtual assistants that know how to expertly utilize social analytics & can manage your social media channels for you. You’ll learn very quickly if they are providing you value.

Listen, your audience is unique to you. No one else. Promote your brand authentically and organically. Have conversations and dive into those built-in analytics I mention. THEY hold the magic you’re looking for.

Image of Deanna White of storylinePR holding camera

About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers.

Learn more and connect at www.storylinepr.ca
Follow Deanna on Twitter @storylinepr

Instagram & Photographer | A match made in heaven.

Instagram is literally all about photos. For photographers, it’s match made in heaven.  In this post, we’re sharing tips and articles we found insightful on using Instagram for your photography business. Enjoy!

Image of StorylinePR Photo Marketing Instagram Account Homepage Follow the algorithm.

If you’re using social media to promote your work, pay close attention to the algorithm of Facebook, Twitter and alike. Monitor their blogs for updates and stay ahead of the curve, continually adjusting your strategy to ensure you’re getting the best ROI.

Why be on Instagram.

If you’re not already on Instagram, this article will make you want to give Instagram a try. ‘Seven reasons why photographers need to be on Instagramvia Scott Kelby.

 

Let your audience find you.

Is your ideal client on Facebook? Twitter? Be there with Instagram. Not only does Instagram build followers through the mobile-only network, but it also provides the ability to cross publish images onto Facebook and twitter – thus, reaching two distinct demographics.

If your clients are on Instagram, shouldn’t you be, too?

There are some great tips in this article. ‘How to effectively promote your photography on Instagram‘… Read it here.

Get more engagement.

Get more engagement from your followers on Instagram adding a story to almost each image. And for the love of marketing, be sure you use the right hashtags to capture your audience!

How to create a presence.

Here’s another great article worth sharing on Instagram. Vancouver based photographer, Robin Ryan believes it’s a great tool to not only create community, but also to become a better photographer and wrote a great article on ’12 Steps to Success with Instagram’. Check it out here.

How much is too much?

The unspoken Instagram rule is one or two photos maximum per day. If you want to post more, run a blog. (more on that in the coming weeks when we post a blog series on blogging.  Stay selective, interesting, creative and stay tuned.

___________

About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. Learn more and connect at www.storylinepr.ca

That next great shot.

I’m pleasantly overwhelmed by the level of support and positive feedback from friends, clients and colleagues since the new re-brand, like these ones. As any entrepreneur will agree, it’s little thoughtful notes like these that are not only re-assuring but also super motivating.

“Sounds very exciting – and to be able to do what you do so well, in a field you have passion for, sounds perfect.”

“Congratulations on the new shift to your business. I hope it all goes well… I know the driven woman you are – you will make it happen.”

I’ve also received and number of inquiries from some amazing photographers. I’ve been asked many questions, but the most frequently asked question is…

‘How do I work with you?’

It’s a great question and a bit of a complex one because it really depends on how you’re looking to move forward with your photography business.

At the foundation level, together we develop a plan that makes sense for your business. Any serious photographer who wants to make money needs to reach their target market with a solid marketing & PR plan.

We work with photographers in both exclusive and non-exclusive agreements but from a day-to-day perspective, there are a couple of ways to get the most out of our marketing agent / photographer partnership:

PR Assistant

Some photographers enjoy rolling up their sleeves and working alongside us on different aspects of their business. We help fill in the gaps in your marketing & PR plan. We’ll carve off a chunk of the marketing that you’re comfortable doing and storylinePR will take on the rest, whether that’s booking showings, reaching out to publishers or helping with social media. We jump in where our expertise can be most useful on either a short-term and long-term basis.

Full Project Management

Because most photographers are looking forward to their next great shot, we work behind the scenes on the plan we will have created together. As a longer-term strategy, we provide full project management support and representation for fine-art photographers who would rather concentrate on their work while we stay keenly focused on the marketing & PR side of their business. This is our favourite approach and the one most photographers enjoy.

We choose who we work with very seriously. To work with us, please send an artist statement and links to recent work to mystory@storylinepr.ca

We also suggest that you connect with us on social media, (to the right), and sign up for our newsletter where we post the most recent requests for talent.

___________

About the Author
Deanna White is owner and publicist for storylinePR, exclusive PR firm & marketing agent to Ottawa’s most talented fine art photographers. Learn more and connect at www.storylinepr.ca

 

Using Social Media as a Newswire

We recently participated in a survey by TekGroup who were interested in finding out how social media users are following, sharing, posting and monitoring news on various social media outlets. In their ‘2015 Social Media News Survey Report’ -survey respondents indicated they are using social media tools habitually with more than 90% saying they use Twitter, Facebook, and blogs on a daily basis to follow and monitor news and information. We thought we would share some tidbits we found interesting.

Image of news release with soical media icons Where do social media users go?

73% use press releases when following, sharing, or posting news info. Your news releases must be available on your online newsroom when you use social media for distribution. Links from Twitter and Facebook should go directly to your online newsroom and your branded press release.

Controlling your own story on social media

84% of survey takers believe news gathered via social media sources are more timely than traditional media. It is imperative that you update your corporate social media sites regularly so that you are in control of your own story. Being able to publish your news content on your online newsroom and then making it immediately available on social channels will increase your chances of reaching your audience in a more timely fashion.

Gaining visibility

88% believe social media tools are important for following/monitoring news and information. A lot of people are alerted to breaking news using social media outlets such as Facebook or Twitter. By including your own corporate news on these channels, you give your organization more visibility in the social media universe.

Just how important is social media to news content

With 95% of users finding social media an important vehicle for sharing and recommending news and information, it is essential that you have social sharing icons readily available on all of your news content, not just press releases, but also photos, videos and other news assets.

The key take-away?

More and more bloggers and journalists are writing about companies every day – both positive and negative stories. Comments on Facebook and message boards also are becoming more commonplace as areas to discuss products, services and companies. Make sure that you are involved and engaged with posting and writing content on a regular basis. You can download the full report here: http://www.tekgroup.com/social-media-news-survey/

Are you fully taking advantage of social media to share your story? We can help! Contact storylinePR and tell us your story.

_______________
About the Author Deanna White has always been passionate about marketing and public relations. Owner of storylinePR, Deanna is best known for taking it beyond the pitch. For building brands & bottom lines with the right channels to share your story. http://www.storylinepr.ca.