valuable tips for integrated PR

[tweetmeme source=”storylinePR” only_single=false]I’ve been blogging a lot about the changing media landscape and how journalists, bloggers and other media influences play an important role in integrated PR channels for SEO, building credibility, shaping perceptions and influencing opinions about your news.

I came across a great article “How to Get an Influencer’s Attention“ by Tamar Weinberg , author of The New Community Rules: Marketing on the Social Web.  The article highlights some valuable tips from some of my favourite content creators such as Seth Godin, Pete Cashmore, Chris Brogan, Steve Rubel, Brian Solis and many more.   They give some frank and common sense advice for PR pros and marketers on engagement.   The common theme?  Be brief, connect and add value. Here is what they had to say in answering Tamar’s question… “how do you recommend people grab your attention?”

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