social media PR – making the leap!

We just finished our presentation at the IEA, (International Executives Association) Leadership Conference at the National Convention Centre earlier today. Some great questions from attendees about making the leap from traditional PR to social media PR!  It was great to share information on connecting to journalists through social media, see some familiar faces in the crowd & have the opportunity to connect, (live and in person), with members of my online community.

How to use social media to enhance your PR efforts[slideshare id=9348047&w=425&h=355&sc=no]
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